Federal, State, and Local Government Brand Statement Samples

Your brand statement expresses your professional value in a clear and concise introduction for employers. Think of it as a tool for you to tell your story to potential employers, including your education, accomplishments, and skills. You can get more detailed advice in our Brand Statement Guide.

Career Starter

Government relations assistant with strong critical thinking and communication skills refined with policy experience. Earned a Bachelor’s Degree in Political Science from the [school name] to pursue a career in government. Passionate about contributing to a variety of lobbying, policy, and political tasks in support of a global government relations team. Strengths include drafting press releases, and organizing to advocate for new initiatives. Excited to support government relations efforts involving corporate social responsibility and communications teams on special projects.

Career Switcher

Lobbyist leveraging extensive experience in education, transitioning to working in the public administration field as it intersects with public education. Earned a Master’s Degree in [Degree] from the [school name] to develop a deep understanding of policy and legislation. Collaborated with elected officials and regulators at state level to implement teacher training and compensation plans. Excited to blend background in writing, curriculum development, and teaching into new career, specifically by creating informational literature, responding to regulatory inquiries, and testifying at public hearings with the aim of increasing district school funding and improvement.

Career Advancer

Senior policy advisor bringing seven years of experience as a public affairs administrator to the next level by earning a Master’s Degree in [Degree] from the [school name]. Extensive background providing quality assurance and drafting communications. Experienced in working in legislative offices and policy research in the public health field. Eager to provide insight and direction that contributes to positive changes with an aim to bolster public health initiatives. 


Overcoming Imposter Syndrome

As a first-generation college student, Erika Gonzalez used her Master’s program as an opportunity to face her imposter syndrome head on.

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Social Work: Industry Professional Shares Tips and Tidbits

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